Cases
For Senior Executives

Crafting Automotive Excellence Programme
Explore Morgan Motor Company through a dialogue with the Chief Design Officer to gain insights about how it blends tradition with modern technology, fosters creativity in automotive design, and maintains its distinctive brand identity in the luxury car market.

Judge Business School Digital Media Programme
Learn from the Judge Business School how to leverage social media in the new digital era, exploring strategies, trends, and innovations that shape online engagement and digital communication.

Cambridge Entrepreneurs & Innovation Programme
Interact with he Managing Director of Cambridge Science Park to learn from entrepreneurs and explore the Cambridge cluster ecosystem, including innovation hubs, start-ups, and strategies driving growth and collaboration in science and technology.

London Design Innovation Programme
Engage with the Lead in Design Engineering at Imperial College on cutting-edge innovation, design thinking, sustainable energy solutions, and robotics technology. Explore how these fields intersect to drive sustainable development and shape the future.

UK Brand Transformation & Engagement Programme
Gain insights from Burberry on brand transformation and client engagement, and discuss with the EMEA Senior Client Engagement Manager about strategies for tiered client segmentation, engagement, and retention.

Zhejiang University MBA UK Summer Programme
Learn from University of Cambridge professors and Royal Academy of Engineering Fellows, focusing on High-Tech Innovation and Industrialisation, with exclusive visits to the Cambridge Science Park, top companies, and the Google Campus innovation hub.

Global Hedge Fund Due Diligence Trip
Visit top hedge funds, including Sloane Robinson, CQS, AQR, Odey, and Cambridge Strategy, to explore how these firms apply artificial intelligence, neural networks, and deep learning in their investment strategies.

Tongji University MBA UK Programme
Study high-tech entrepreneurship, corporate management, administrative systems, and financial systems at Cambridge University, with exclusive London visits to Tishman Speyer, HSBC, the London Metal Exchange, and Thomson Reuters.

Innovation Strategy and Global Financial Course
Learn from Dr. Andy Smith, a renowned London fund manager, in exclusive small-group sessions covering securities analysis, investment strategy, wealth management, and M&A.

Cambridge SME Marketing Course
Empower small and medium-sized enterprises (SMEs) to showcase their products or services, expand their customer base, and compete effectively in the market, enabling them to stand out, drive sales, and achieve sustainable long-term growth, even with limited resources.

Wealth Management and Succession Planning Course
Gain insights from Mr. Murphy as he guides the Guinness family on succession planning and designs specialised courses for business chamber board members, imparting his expertise in financial management.

Modern Medicine and Artificial Intelligence Course
Visit to Imperial College London’s Big Data Centre exploring Europe’s largest data visualisation facility (13,200-pixel resolution) and gain exclusive insights from leading researchers into cutting-edge data science applications and innovations.​​

Urban Development and Social Governance Course
Experience lectures delivered by the former Mayor of Cambridge during a one-week UK study programme, featuring exclusive visits to the Environment Agency, the UK Supreme Court, the Bank of England, and the Houses of Parliament.
For University Students

Machine Learning and Data Science
Gain hands-on exposure to AI and data-driven solutions. Students explore Cambridge Science Park, Thomson Reuters, study the crypto maturity curve, and learn data augmentation techniques to enhance model accuracy.

Cambridge Innovation and Entrenpreneuship Camp
​Access Cambridge Innovation Hubs, learn from high-tech startups, and gain emerging tech insights to build successful ventures.
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Cambridge Asset Analysis and Management
Learn from senior leaders at Smith & Williamson, a century-old UK family wealth management firm and the Guinness family’s designated investment advisor. Gain exclusive insights into company culture, essential skills, and career pathways in asset management.

​Machine Learning and Artificial Intelligence
Explore top AI institutions and visit The Cambridge Strategy, where machine learning-driven models are applied to financial decision-making and investment strategies.
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Construction Engineering and Future Infrastructure
Explore Industry 4.0 in action at BMW, Siemens, and Bosch, and discuss advanced manufacturing, smart factories, and digital transformation with German industry leaders.
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Urban Regeneration and Infrastructure Construction
Gain insights into urban renewal, cultural development, and design-driven transformation from professors at the Royal College of Art and Cambridge University, and explore art investment and urban regeneration with creative industry leaders guided by Sotheby’s experts.
A Leading Hedge Fund Manager in China
"I had the opportunity to discuss the Efficient Market Hypothesis with Nobel Prize-winning economist Eugene Fama, and exchange ideas with over 20 top global fund managers on the latest cutting-edge investment strategies.​"
